
You can change your username but keep in mind that doing so too often can confuse your followers. Keep in mind your username can only include letters, numbers, and punctuation like underscores and periods. Adding the city is an easy way for the design studio to differentiate itself and stand out in search. Since usernames are key ranking signals for search, choose something your customers would look for.īut what if your business name is already taken or it’s longer than the 30-character limit? Consider abbreviating it or adding more information such as the type of business or your city or region.įor example, includes the business name and location in the company’s username. If you go this route, followers can easily search for your company and find your account. It’s often a good idea to use your business name as your Instagram username. Take a look at the essential elements every business bio should include. It’s easy to dismiss your Instagram bio as merely a place to introduce your business in 150 characters or fewer.

#COPY SPACE FOR INSTAGRAM BIO HOW TO#
Tell prospects how to contact your team.Show customers where to shop for your products.

A successful business bio for Instagram can: With the right mix of features and copy, your organization’s Instagram bio can give current and existing customers the information they need and guide them toward the next steps. Why Optimizing Your Instagram Bio for Business Helps Your Marketing You’ll also find excellent examples of Instagram bios for businesses across a range of industries. In this article, you’ll learn how to write an Instagram bio for your business using nine essential elements.

Need to create or update your company’s Instagram bio? Wondering what to include or which features to use?
